What Do you Expect of the Daycare Teacher of Today?
As parents, we want our children to have a well rounded education. This education will naturally start from the moment they are born. As the child grows up there are many other lessons they will be exposed to. For many children their daycare teacher is the first adult outside of their family who will teach them the many important lessons they will need to learn to cope with life.
Now, while there may be some daycare centers where the young children will learn to read and write as part of their school educational program, other daycare centers will emphasize the care and happiness of their young charges. In both of these situations the daycare teacher will help her charges learn to the best of their abilities.
No commentsDaycare?
I’m going to put my daughter in daycare in August while i take some classes during the day I was wondering what kind of questions i should ask the provider..My daughter will be alittle over a year in August
Tags: day care plan georgia, marketing plan for day care, day care for infant, day care mats, day care directory of queens ny, home day care license
No commentsMarketing 101 – Marketing your Daycare Services
1. Marketing collaterals / Direct mailers
Direct mailers are very important marketing tools. They need not be flashy. A simple flyer telling your audience about your centre and what you offer is good enough.
Distribute them wherever possible; put them at community clubs, cafés and restaurants and/or hire temporary help to distribute them at train stations, bus stations, basically any high traffic area in and around your neighborhood.
And if budget permits, a brochure will be a nice addition, especially when someone requests for more details about your centre. However, if you are a new start up and a little low on funds, a flyer will do just fine.
2. Business cards
Carry your business cards wherever you go and give them out.
3. Advertisements and listings
Ensure that you are listed in all the relevant directories such as the yellow pages, community guides, daycare magazines for parents, daycare directories, etc. If budget permits, you should also consider taking up advertisements in those guides and directories as well as your local newspapers.
4. Banners
Nothing attracts more attention than a banner. Print a bright and colorful banner and hang it at the entrance of your daycare centre. It’ll guarantee to attract the attention of passer-bys. Don’t try to recreate your entire brochure or flyer onto the banner. Keep it simple and short. Include basic information such as your logo/name of your centre, your contact number and website, if any. Ensure that the text is legible from a distance.
6. Website
Pick up a new skill. Learn to create your own website. A simple, professionally designed website with some pictures of your centre will do just fine. And don’t forget a map.
7. Car decals and bumper stickers
If budget permits, print car decals and bumper stickers to give to family, friends and customers. It’s free publicity on the move.
8. Posters
Print posters and display them wherever possible. Pin them up on notice boards at shopping malls, eating places or the supermarket. Pass them to your customers, families and friends and have them put it up in their offices.
9. Open houses
Nothing beats a preview of an experience. When a company wants you to sign up for their pricey conference, they will usually conduct an event preview to let you have an insight into what you will be experiencing if you sign up. In the same token, open houses are an excellent marketing tool, allowing parents a hands-on experience at your centre.
There is no need to execute all the above suggestion at one go. Pace them out throughout the year. It’ll be a lot easier on your budget.
Happy marketing!
By: Seraphina Tan
About the Author:
For more essential information and resources on starting a successful daycare business, please visit www.setupadaycare.com.
Website Tips for Daycare Centres
Does the word “website” frighten you? Do you relate website design to complicated programming, complex html / java scripts? Ever wondered how a small daycare centre can afford to setup a website?
Website designing has evolved since the start of internet. What used to be a complicated task, fit for a computer programmer, has now been made easier. Most web hosting packages now comes with web builder programmes that enable non web designers to setup a professionally looking website without any/little knowledge of computer programming languages.
Here’s how you can easily develop a website for your daycare centre:
No commentsThe Daycare Supplies That you Can Find in Various Daycare Centers
Daycare supplies conjure images of soft floppy toys, brightly colored slides and colorful cloth mats with small pillows lying on a soft foam mat. These images are only a small fraction of the many items that you can find in various daycare centers. These daycare supplies are ones that have been chosen to appeal to the small charges who live in these places until their parents come for.
There are specialist shops that can easily provide the daycare supplies that are required for any type of daycare. There are many products in these shops that are child safe. You will see a vast selection of toddler and small children friendly items that are very suitable for any daycare center.
No commentsHow to Find Promising Daycare Centers
Finding affordable, quality daycare for their children is a dilemma that most working parents have to face at some point of time or other. Fortunately, this problem can now be solved to a great extent by browsing through the local phone book. Most directories have a detailed list of daycare centers under their child care, preschool and schools sections.
Let your fingers do the walking. Find and phone the daycare centers closest to your home. Inquire about cost per day/ week, number of children per minder, facilities, referees, websites for more information etc. A little phone conversation can usually narrow a long list down to about five promising daycare centers.
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